Tobacco Industry Research Committee (Q113640792)
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Tobacco industry organisation
- TIRC
- Council for Tobacco Research
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Tobacco Industry Research Committee |
Tobacco industry organisation |
|
Statements
1 reference
On 14 December 1953, organised by Paul M. Hahn president of the American Tobacco Company, the Chief Executive Officers (CEOs) of the biggest tobacco companies in America met with public relations (PR) company Hill & Knowlton at the Plaza Hotel in New York City to plan how they were going to respond to the scientific research that showed that there was a link between cigarette smoking and lung cancer. 23 As a result of this meeting the Tobacco Industry Research Committee (TIRC) was established. The committee was run by PR firm Hill & Knowlton on behalf of the tobacco industry and was housed one floor below Hill & Knowlton’s offices within the Empire State Building in New York City. (English)