Creating value through returns management: Exploring the marketing–operations interface (Q118212914)

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journal article from 'Journal of Operations Management' published in 2011
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Creating value through returns management: Exploring the marketing–operations interface
journal article from 'Journal of Operations Management' published in 2011

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    Creating value through returns management: Exploring the marketing–operations interface (English)
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    Robert Frankel
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    Ivan Russo
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    2011
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    13
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    29
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    5
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    391–403
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