The effects and role of direct-to-physician marketing in the pharmaceutical industry: an integrative review. (Q36211957)
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scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | The effects and role of direct-to-physician marketing in the pharmaceutical industry: an integrative review. |
scientific article |
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The effects and role of direct-to-physician marketing in the pharmaceutical industry: an integrative review (English)
Puneet Manchanda
Elisabeth Honka
1 January 2005