Creating the "desired mindset": Philip Morris's efforts to improve its corporate image among women (Q37469257)
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scientific article published on July 2009
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Creating the "desired mindset": Philip Morris's efforts to improve its corporate image among women |
scientific article published on July 2009 |
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Creating the "desired mindset": Philip Morris's efforts to improve its corporate image among women (English)
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Patricia A McDaniel
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Ruth E Malone
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