Mixing virtue and vice: combining the immediacy effect and the diversification heuristic (Q56505446)

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Mixing virtue and vice: combining the immediacy effect and the diversification heuristic
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    Mixing virtue and vice: combining the immediacy effect and the diversification heuristic (English)
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    Daniel Read
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    George Loewenstein
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    Shobana Kalyanaraman
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    December 1999
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    12
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    4
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    257-273
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