Cognitive Processing and the Functional Matching Effect in Persuasion: The Mediating Role of Subjective Perceptions of Message Quality (Q71937144)
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scientific article published on 01 November 1996
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Cognitive Processing and the Functional Matching Effect in Persuasion: The Mediating Role of Subjective Perceptions of Message Quality |
scientific article published on 01 November 1996 |
Statements
Cognitive Processing and the Functional Matching Effect in Persuasion: The Mediating Role of Subjective Perceptions of Message Quality (English)
Lavine H
1 November 1996